emilybinder.com
Marketing, Social Media, Technology | Emily Binder
Cracking the digital whip where marketing, social, psychology, capitalism, and mindgames converge.
There will be no Flash, there will be no Comic Sans.
Google+ is a Search Friendly Facebook Do-Over
PC Mag's July 2011 poll indicated that user dissatisfaction with Facebook is at such an all-time high that up to 50% might be ... read more
Web 3.0 Big Bang and Crunch – Part 2
In 2007, a reporter asked former Google CEO Eric Schmidt an "easy question:" What is Web 3.0? After some grumbling about "marketing terms," Schmidt ... read more
Web 3.0 Big Bang and Crunch – Part 1
Over the last few years, hundreds of millions of ordinary people have become online content creators. The internet used to be a one-way ... read more
Don’t Branch Out on Facebook
It's where relationships die and drama is spewed. High schoolers use it to cyber bully. It also functions as an ad platform where ... read more
Alamo Drafthouse Case Study: Angry Tweets on Private Steroids CRM
Whoever runs marketing at Alamo Drafthouse cinema in Austin, TX is a CRM rockstar. This video is fantastic: Listen to a real recording ... read more
Eating the QR Code Cupcake
QR codes (Quick Response codes) are nothing new. Toyota subsidiary Denso-Wave created QR codes in 1994 for vehicle part manufacturers to track equipment. ... read more
Print Yellow Pages Biased Research
You have been charged with researching the value of directing a media buy toward a specific platform such as TV, radio, print yellow ... read more
Poll: Which Twitter Bird Are You?
Subscribe to my new YouTube channel The psychologist in me is fighting her way out... So many different tweets from all wings of life. Which ... read more
Why Google +1 Can Suck and Still Be Good
I recorded a few thoughts on Google entering social; Google +1 (released 3/30/11) taking on the Facebook Like button; healthy competition: Note 5/5/12: Audio ... read more